What was the role of Nayirah and Public Relations in escalating the Gulf War?

The United States Government’s public relations department was very successful in shaping public opinion during the 1991 Gulf War. Watch the video clip at the link below titled “Toxic Sludge Is Good For You.” This segment is on “Selling Wars”…specifically the 1991 Gulf War.

What was the role of Nayirah and Public Relations in escalating the Gulf War?