Analyze the trend of influence that companies through Instagram and influencers have on Millennials and Generation Z

escriptive study is to analyse the trend of influence that companies through Instagram and influencers have on Millennials and Generation Z. To achieve this result, we will first introduce existing theories concerning marketing communication, branding and social media with a focus on this two groups, finding out how Instagram works in order to reach these two Generations.
To accomplish this purpose, we will investigate by means of a questionnaire: who and how often the main age groups are affected by these strategies of influence marketing; which are the product that attract more online; which type of influencer they prefer and how companies can improve their strategies of selling in this new virtual place.

Explain why eliminating a contagious disease can be considered a public good, and why efforts to achieve this elimination, such as social distancing and going under lock down, can be considered as “contributions” to the public good.

In 2020, most countries in the world have combatted Covid-19 with varying degrees of social distancing measures, restrictions on activities, quarantines and lockdowns, all designed to reduce the infection rate for Covid-19. In New Zealand, the ‘elimination’ strategy was applied, which is designed to reduce the rate of community transmission of Covid-19 to zero [1].

Contagious diseases, such as Covid-19, are a public health issue because the actions of each member of the public can impact on the health of other members of the public. As the economists in one article (Links to an external site.) describe it: “In public health, the population is the patient. This means everyone needs to play their part. In economics, public health is called a public good because the benefits are shared by everyone and no-one can be denied that benefit.”

All economists agree that Covid-19’s impact will be recessionary. However, several commentators have pointed out that the economic impact of measures designed to flatten the curve of infection will disproportionately hit those on low incomes. As one commentator notes (Links to an external site.): “the worst effects of social distancing will undoubtedly be felt by the young, the poor and the socially disadvantaged”.

 

Explain why eliminating a contagious disease can be considered a public good, and why efforts to achieve this elimination, such as social distancing and going under lockdown, can be considered as “contributions” to the public good.

For voluntary “contributions”, (such as following social distancing guidelines, working from home where possible, staying home when sick, choosing to limit/avoid gatherings, etc.), describe the reasons that individuals may under-contribute towards this public good and why the outcome may be less efficient accordingly. Provide an example from one (or more) countries’ experience(s), either in New Zealand or abroad, to illustrate this.

For compulsory “contributions”, (such as government mandated lockdowns), explain how and why the required “contribution” towards the public good could be considered higher on average for lower income individuals, despite that the required actions (staying at home) are the same.

Describe how the New Zealand government’s Covid-19 Wage Subsidy affects the equity implications of the required “contributions” to the public good, and assess whether you think this policy adequately addresses these equity implications or not.

Poetry of Emily Dickinson and Walt Whitman

The poetry of Emily Dickinson and Walt Whitman has been described as being emotionally opposite to each other. Dickinson’s poetry seems at times colder and more critical; whereas Whitman’s poetry conversely seems warm and expansive. First of all, do you agree? If so, then, develop a case that one of them or both are representative of American literature.

What is the difference between bench marking and base lining?

What is the difference between benchmarking and baselining? Why is important to do both in an organization? 2.What is an audit? Explain the key phases of an audit, key personnel included, and how an audit can be used by an organization and the security department. How often should an audit be conducted? 3.What are the strengths and weaknesses of the different types of intrusion detection/ prevention systems? 4.What are the challenges to conducting log or event management analysis? What has been done more recently with machine learning and artificial intelligence to support security professionals?