Explain why companies use marketing channels and discuss the functions these channels perform.

Companies try to forge a marketing channel, a set of interdependent organizations involved in the process of making a product or service available for use or consumption by the consumer or business user. Information, promotion, contact, matching, and negotiation help to complete transactions. Physical distribution, financing, and risk taking help to fulfill the completed transactions. Explain why companies use marketing channels and discuss the functions these channels perform.

What advantages are there to employees as stakeholders in Germany that are not provided to employees in US companies?

In Germany, under the model of “stakeholder capitalism”, employee representatives sit on company boards of directors. In the German model of business, it is assumed that both labor (employee representatives) and capital (shareholder representatives) have important stakes in the enterprise and should work in harmony with each other. In the United States, the board of directors usually represents only the owners of the business. What advantages are there to employees as stakeholders in Germany that are not provided to employees in US companies? In the United States, how do employees let management know their stakeholder concerns?

Write an essay describing the events at Theranos and what you believe should happen to Elizabeth Holmes, former CEO of Theranos.

Write an essay describing the events at Theranos and what you believe should happen to Elizabeth Holmes, former CEO of Theranos. The write-up should be a complete analysis including (1) the history of the company, its products and services, (2) a synopsis of the trouble it has found itself in, (3) what it could or should have done to have avoided this trouble, and (4) what you believe next best steps are for the company and its original founder/CEO.

Chose a type of robot (perhaps the sewing robot) and analyze its potential impact using Allenby and Sarewitz’s levels of technology. How does this analysis differ, if at all, from the techno-optimist/techno-pessimist dichotomy ?

address the advantages that robotization offers (the techno-optimist position) and the concerns such a future might bring (the techno-pessimist position). To bring a different perspective to your discussion chose a type of robot (perhaps the sewing robot) and analyze its potential impact using Allenby and Sarewitz’s levels of technology. How does this analysis differ, if at all, from the techno-optimist/techno-pessimist dichotomy you presented in the first part of your essay?