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Procter & Gamble is the leading CPG (Consumer Packaged Goods) company in the world. Their products are sold around the world and their revenues topped $80 billion in 2014. It is estimated that 98% or more of all American households use at least one (or four or twenty…) P&G products.

Many of their products are leaders in their categories, most notably the iconic Tide detergent, sometimes referred to as the “Rolls-Royce of detergents” because of its prestige and its high price tag.

During the recent North American recession, P&G adopted a revolutionary new strategy detailed in the attached case.

Read the case and answer the following questions in 3-4 paragraphs:

1. We saw in the textbook that brands have value for customers and for the companies that own them. Using this model, how do you think P&G’s strategy during the recession would affect the various types of value that brands provide customers and brand owners?

2. Having read the article, what is your overall opinion of this strategy? Was it a brilliant move during a difficult time, a risky gamble that could end in disaster, or somewhere in between? Explain.

Correlation between Student- Athlete’s GPA and numbers of hours per week they spend training for there sport

The management team is comfortable that the service level agreements can be met with respect to things they can control, namely employee performance and knowledge base quality. They are, however, concerned that because the majority of the help desk support infrastructure is based on Web-based self-service, an outage on the Web site could lead to missed service levels.

Describe what can be done to ensure the security and availability of the Web-based infrastructure and what the company can do to keep the help desk running in the event of a Web site outage (business continuity). The discussion about security should focus on 3 levels:

Write a 3 page critical summary of the Andrea Smith’s “Heteropatriarchy and the Three Pillars of White Supremacy”. This paper’s goal is to decipher the Andrea’s main argument and critical intervention. It is in this sense a critical anatomy of the material, one that is most concerned with representing the theoretical ground from which the author speaks, the argument to which she is committed, and the means by which she renders both to an audience.

analyze the relationship between price elasticity and cost and the resultant impact on profitability. Read chapters 6 and 7 of Managerial Economics. Watch the two videos on price elasticity.
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